Universal Commerce 

Universal Commerce includes our Universal Composer - composition platform that leverages No code, Low code and AI technologies to compose your composable commerce solution with best of  breed packaged business capabilities from the MACH software ecosystem and industry solution accelerators for B2C, DTC, B2B, Marketplace and Omni-channel commerce business models. The Universal Composer - composition platform has comprehensive capabilities for application composition with PBCs, orchestration, integration and automation and is embedded with  a No Code iPaaS (Integration-Platform-as-a-Service) that supports pre-built connectors to over 1000 third-party applications to compose and manage your online business with ease. With a user-friendly interface and powerful features, our platform provides everything you need to create a seamless and personalised shopping experience for your customers. Whether you're a small business or a large enterprise, our platform can scale to meet your needs and grow with your business.

Packaged Business Capabilities (PBCs)

The API software ecosystem has several packaged business capabilities (PBCs) across MACH & Headless platforms and technologies from software vendors and also the open source community.  Universal Commerce supports a wide range of pre-built connectivity to several best of breed commercial and open source PBCs across Search, Personalisation, Product Recommendation, Commerce (Product Catalog, Cart, Checkout), RFQ (Request for Quote) & CPQ (Configure, Price, Quote), Promotions, Loyalty, Payments, Shipping, PIM (Product Information Management), Customer Data Platform (CDP), OMS (Order Management System), WMS (Warehouse Management System), Marketplace seller and operator management, Marketing Automation, AI chatbots, etc. to compose your e-commerce solution. Whether you sell through multiple channels or have complex order fulfilment requirements, Universal Commerce  provides the flexibility and control you need to effectively sell and manage your orders and exceed customer expectations.

Customer Experience

Delivering exceptional customer experiences is essential for e-commerce success. Universal Commerce enables customer experiences across Web, Mobile, Tablet,  Kiosk, Voice, Social, IoT &  VR/AR engagement channels to empower businesses to create personalised and engaging interactions across every touchpoint. From personalised product recommendations to targeted marketing campaigns, our platform enables you to understand and connect with your customers on a deeper level. With advanced analytics and insights, you can optimize your customer journeys and drive loyalty and conversions. Enhance your brand's reputation and stand out from the competition with Universal Commerce.

Integration & Automation

Efficiently managing your e-commerce back end operations across order and inventory management and fulfilment, returns and refund processing, supply chain management, warehousing and logistics, etc. is crucial for any e-commerce business. The orchestration, integration & automation capabilities  in Universal Commerce simplifies all the  integration processes to bridge your e-commerce platform with your enterprise applications across CRM, OMS, ERP, WMS and logistics from order capture to shipment tracking. With real-time inventory management, intelligent order routing, and automated workflows, our system streamlines your operations and ensures timely delivery. 

Universal Commerce supports an embedded No Code iPaaS in Universal Composer to manage all the connectivity to external third-party applications to extend your compositions with orchestration, integration and automation capabilities.

Business to Consumer (B2C)

Business to Consumer (B2C) E-Commerce is the dynamic engine powering the digital marketplace, where businesses sell products and services directly to consumers through online platforms. This model thrives on the immediacy and convenience it offers to shoppers, allowing them to browse, compare, and purchase with just a few clicks, anytime and anywhere. In this digital era, B2C E-Commerce has revolutionised the way we shop, bringing a world of options to our fingertips.

From personalised shopping experiences to seamless payment processes, it caters to the evolving demands of today’s consumers. As a vital component of the global economy, B2C E-Commerce not only drives consumer satisfaction but also opens up unparalleled opportunities for businesses to expand their reach and connect with their audience on a deeper level. Embracing this model means tapping into a potent source of growth, innovation, and competitive advantage.

Our composable commerce solutions enable businesses to build a flexible and scalable B2C e-commerce experience tailored to your unique needs. We offer best-of-breed packaged business capabilities from the ecosystem of MACH and headless commerce software vendors, ensuring that you have access to the latest technologies and features. Our solutions empower you to deliver exceptional customer experiences, increase sales, and streamline operations. Whether you are a small startup or a large enterprise, our Composable Commerce Solutions can help you stay ahead in the ever-evolving e-commerce landscape.

Direct to Consumer (DTC)

In the evolving landscape of retail, manufacturers and brands are increasingly adopting a Direct to Consumer (DTC) E-Commerce model to forge more personal and direct relationships with their customers. This shift enables them to control the end-to-end customer experience, from discovery and purchase to delivery and support, bypassing traditional retail intermediaries. By leveraging the power of digital platforms, they can gather valuable consumer insights, tailor their marketing efforts more precisely, and ultimately drive higher margins.

Our composable commerce solution for Direct to Consumer  (DTC) is perfectly poised to support this transition. We help you connect directly with your consumers to sell your products online and the order can be fulfilled by your warehouse by shipping the orders directly to the consumer or via the distributor and dealer channel.  The order can be routed to the closet dealer to the customer who has the inventory of the products and able to ship the products to the customer.  Universal Commerce offers a flexible and seamless shopping experience that meets the high expectations of today’s digital-savvy customers. By embracing a Direct to Consumer (DTC) commerce business model with our support, you can enhance customer loyalty, gather actionable insights, and accelerate your brand's growth in the competitive digital marketplace.

Business to Business (B2B)

n the dynamic and competitive world of manufacturing, staying ahead requires not just keeping pace with technological advancements but leveraging them to transform business operations. The shift towards Business to Business (B2B) digital commerce channels  represents a significant step forward in this journey. It's not just about automating routine sales and distribution tasks; it's about reimagining how manufacturers interact with their entire ecosystem, including distributors, stockists, dealers, and OEMs.

Our comprehensive B2B composable commerce solutions are designed to empower manufacturers, enabling them to automate complex sales cycles, streamline distribution channels, and significantly enhance communication channels.  Beyond mere automation, these solutions are tailored to improve inventory management through sophisticated tracking and analytics, ensuring that manufacturers can anticipate demand and adjust their supply chain dynamically. Moreover, the ability to offer personalized experiences to business partners stands out as a game-changer. By understanding and catering to the unique needs of each partner, manufacturers can forge deeper connections, ensuring loyalty and long-term collaboration.

The role of Universal Commerce in this transformation cannot be overstated. By facilitating real-time data sharing and seamless transactions, it acts as the backbone of a digitally transformed supply chain. This allows for instant access to critical information, enabling decision-makers to respond swiftly to market changes. The impact of this digital transformation is profound, offering manufacturers a pathway to increased operational efficiency, reduced overhead costs, and a faster time to market. 

Let us guide you through this digital transformation journey, helping you to not only optimize your supply chain but also significantly boost your competitive edge in the marketplace. With our expertise and innovative solutions, your business can achieve new levels of success and sustainability in an ever-evolving digital landscape.

Marketplace (B2C & B2B)

In the rapidly evolving landscape of today’s digital marketplace, merely offering products is no longer sufficient. To truly stay ahead, it is imperative to create a shopping experience that transcends limitations, one that feels boundless and infinitely engaging. This is where Universal Commerce becomes a game-changer, revolutionizing the way businesses approach B2C and B2B Commerce Marketplaces. By embracing Universal Commerce, companies are empowered to not only diversify their product offerings but also to provide their customers with an "endless aisle" shopping experience. This innovative approach allows your business to shatter the traditional barriers of inventory and physical space constraints, enabling you to offer a broader selection of products through a seamless and integrated digital platform. Such a strategy is instrumental in meeting and exceeding the evolving expectations of today’s consumers, thereby establishing your business as a progressive and forward-thinking leader in the digital marketplace.

But the transformation doesn’t stop there. With Universal Commerce at your helm, your e-commerce marketplace strategy undergoes a profound metamorphosis. It evolves into a comprehensive, customer-centric shopping journey that far surpasses the capabilities of a conventional online store. This strategic pivot lays the groundwork for a deeper exploration into our marketplace ecosystem integration capabilities. These meticulously designed solutions facilitate the seamless integration of seller management capabilities with your newly enhanced commerce platform with cutting-edge MACH architecture and headless commerce solutions ensuring that your business is not just keeping up with the times but setting the pace for innovation and growth in the digital age.

Omni-Channel

In the dynamic world of retail, consumers increasingly crave a shopping journey that effortlessly bridges the gap between digital and physical realms. They expect a unified experience that offers the same level of service, product availability, and promotional offerings whether they are browsing on their mobile device, clicking through a website, engaging on social media, or walking through the doors of a brick-and-mortar store. This demand for a seamless omni-channel shopping experience requires retailers to transcend traditional boundaries and innovate beyond the conventional retail models.

Enter Universal Commerce, a revolutionary approach that empowers retailers to craft an integrated shopping ecosystem. With best of breed composable commerce software at its core, Universal Commerce enables retailers to knit together their online and in-store experiences into a coherent, customer-centric journey. This means that whether a customer is shopping online from a desktop or mobile device, or in a physical store, the experience is unified. Product information, availability, and promotions are consistent and updated in real-time, ensuring customers have access to the latest inventory across all stores and warehouses.

By leveraging the power of Universal Commerce, retailers are equipped to provide a shopping experience that is not only seamless but anticipatory. It allows for a level of personalization and accessibility previously unattainable, predicting and responding to customer preferences and behaviors across all platforms. Customers no longer face the frustration of disjointed shopping experiences; instead, they enjoy a smooth, integrated journey from the first click to the final purchase, regardless of the shopping platform of choice.

Moreover, the strategic implementation of Universal Commerce paves the way for deeper customer engagement and loyalty. It sets a new benchmark in the consumer shopping experience, where convenience, personalization, and real-time responsiveness become the norm, not the exception. Retailers who adopt this innovative approach will not only meet the evolving expectations of their customers but also stay ahead in the competitive retail landscape, forging lasting relationships with their clientele through unparalleled shopping experiences.